Citrus Media creates content strategies and creative solutions that perform and are measurable. We achieve this via various channels and across many sectors – from automotive to travel, finance to tourism. We can research your customers’ motivations in real-time and customise content to ensure it has the most impact. We use cutting-edge technology to deliver your message as efficiently and effectively as possible while using the data we collect to continuously improve our performance.
The success of our luxury travel, food and fashion title, Higher View, for China Eastern and the China National Tourist Office has led to the launch of a sister magazine: Higher View Business, aimed at business class passengers on flights between China and Australia.CLIENT STORIES
The Taronga Conservation Society Australia wanted a fresh look for their Wild Life magazine to help it better connect with Zoo Friends members. Citrus Media took over the contract, completely redesigned the existing magazine and relaunched it, with great success.CLIENT STORIES
We create and curate multi-channel content solutions for PlayStation across print and social. PlayStation Official Magazine – Australia is now one of the country’s highest selling gaming magazines, while its Facebook page has more than 250,000 followers.CLIENT STORIES
The ICC Cricket World Cup held in Australia and New Zealand was one of the biggest events in global sport. Citrus Media made the official event programs, consisting of 12 different editions from the group stages to the final.CLIENT STORIES
Hyundai was keen to promote the cutting-edge design of its vehicles, so Citrus Media echoed the excitement of the brand for MyHyundai. Sent direct to customers, the title is supported by newsletters and Hyundai Torque, designed to showcase the latest from the automotive giant.CLIENT STORIES
Strategy & Market Research
We combine years of experience and real-time market research to inform and support our content strategy recommendations.
Editorial & Content Marketing
Whether you’re a members’ association or national retailer, Citrus Media creates content that truly encapsulates your brand values, in your brand’s voice.
Citrus Media has an experienced team of Chinese translators creating our bilingual titles. We can ensure your brand reaches Chinese customers.
Multiplatform and SEO
As digital experts, we can improve your SEO results and deliver your bespoke content strategy across multiple platforms, from web to social.
Design & Creative Concepts
Our in-house designers win awards for their ability to bring branded content to life, while always looking for new ways to excite your audience.
Photography & Video
We have in-house photographers and videographers, and access to some of Australia’s – and the world’s – best freelance visual creatives.
We are experts in analysing, optimising and monetising your existing customer data, providing deeper insights and increasing engagement and sales.
As well as custom publications and content, Citrus Media also prints in excess of two million magazines per year for sale on the newsstand. This includes market-leading titles such as Women’s Fitness, Cyclist, Digital Photography, 220 Triathlon, Game Informer and more.SUBSCRIBE TO OUR TITLES
Founder of Citrus Media Jim Flynn has created, edited and published magazines – and digital content – for markets as diverse as travel, fashion, crafting, fitness, video games, lifestyle, motoring, technology and music. He has published bespoke content for companies such as Sony, Ferrari, MTV, Jaguar, Harvey Norman, Kmart and Blockbuster, as well as all our current clients from Mazda to Cricket Australia.
Richard has a wealth of experience in consumer and customer magazines, learning his craft at John Brown Publishing – the biggest branded content agency in the UK. Richard has edited a wide range of newsstand titles as well as launching dozens of B2B and B2C magazines in print and digital formats for clients in Europe, Australia and Asia.
Alex’s career in publishing has spanned various roles with global magazine brands such as FHM and Empire. Alex has a wealth of industry experience having been commercial director of Emap Australia’s Men’s Lifestyle Division before joining Citrus Media. Alex currently oversees all commercial activities on Game Informer Australia magazine.
Stephanie Goh has more than a decade of editorial design experience both in Australia with Citrus Media, and in Malaysia where she previously headed the art department of Catcha Media, the largest new media group in the country. Stephanie has worked in almost every aspect of consumer, trade and digital with a particular emphasis on branded content.
Max’s career in publishing has included time at News Ltd’s iconic newspaper The Australian where he oversaw the travel category and sports section commercially for more than five years. In his wider career, Max has also worked in advertising for Saatchi & Saatchi, giving him a unique insight into client needs at the very highest level.